InterSend Supports TLS at the Hay Festival

InterSend Supports The TLS at The Hay Festival

The TLS is a weekly magazine that brings together the world’s most interesting thinkers and stylish writers. TLS comprehensively cover everything from the largest empires to the smallest tribes, French philosophy to American politics and ballad poetry to quantum physics.

Ensuring The TLS is clearly represented at the all-important Hay Festival is of paramount importance for this literary bible. The Hay Festival of Literature & Arts better known as the Hay Festival, is an annual literature festival held in Hay-on-Wye, Powys, Wales, for ten days from May to June.

Hay-on-Wye has been famed as a booktown ever since ‘King’ Richard Booth opened the first secondhand bookshop 50 years ago, the launch of Hay Festival in 1988 by the Florence family earned it a place on the literary and global map. The Hay Festival is one of the world’s biggest and best literary festivals happens every summer in the little borders town. Dreamed up around a kitchen table by Peter Florence and his parents 30 years ago, the first Hay Festival was held in the modest surroundings of a pub garden. These days it attracts 100,000-plus visitors over 11 days to engage with the world’s great writers, poets, philosophers, historians, scientists, comedians and musicians.

With a close trading partnership with InterSend’s sister company InterMedia, we were approached by national newspaper publisher News UK, to assist with the physical event logistics. From initial request through to delivery, we applied our hassle-free approach to ensure the project was completed on time and on budget.

No two events are the same when it comes to logistical management and applying our extensive experience and project skills, we worked closely with our client to ensure all the bespoke requirements were taken care of from start to finish.

Not only did we arrange the delivery and implementation of all the required merchandise and equipment required for the ten-day event, critically the project required the supply of the weekly time-sensitive newspaper which was distributed directly from the print centre and arrangements made for copies to be transported from the entry gate to The TLS stand, which itself was appropriately branded with the unmistakeable TLS gazebo and affiliated products!

After the highly successful ten-day event, our mission was to collapse and remove the stand along with all event equipment. This required us to arrange the associated logistics and a return to our facility for storage until the next event.

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